The Importance of storytelling in marketing

The Importance of storytelling in marketing

Apr 12, 2013 — < 1 min read
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The Importance of storytelling in marketing

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David Shephard

— Founder & Managing Director

David Shephard is the Managing Director of Jib, a creative agency focused on strategy, design, and B2B marketing for sustainable infrastructure, and the built environment. He’s a longtime advocate for renewable energy, co-creator of Canada’s first portable solar generator, and a champion of mass timber and offsite construction.