Marketing with structure. Messaging with impact.

We see marketing not just as a strategy, but as a force for meaningful change. At Jib, we’re personally inspired by the promise of mass timber as an industry poised to positively reshape our built environment.

With over two decades of experience in wood-based construction marketing, we’ve partnered with manufacturers, associations, and innovators to move the industry forward. But for us, mass timber isn’t just a market—it’s a mission. We believe sustainable building practices are key to a better future, and mass timber offers a tangible path forward. That’s why we focus our skills and passion on helping mass timber companies grow—using marketing to drive awareness, adoption, and meaningful change.


Why Mass Timber brands work with Jib

We’re more than a marketing agency—we’re an embedded creative partner that understands the full ecosystem: engineered wood, fasteners, machinery, installers, architects, and sustainability thought leaders.

Branding & Strategy 

Brand identity, naming, and messaging

Competitive analysis & positioning

Product launches for new markets

Content & Campaigns  

Creative advertising & integrated campaigns

Social media strategy & management

Video production, podcasts, webinars

Digital & Web

Custom website design & development  

SEO, SEM & multilingual optimization

Conversion-focused UX design

Visibility & Influence  

Trade show booth design & activations

Strategic consulting & futureproofing

Brand stunts & event marketing

We live in your world

We’ve spent years immersed in the timber, forestry, and sustainability sectors. Our team of designers, strategists, developers, and writers brings a sharp mix of industry knowledge and creative drive—with headquarters in Toronto and Vancouver.

And yes, we charge in Canadian dollars.

Mass Timber is just getting started—and the future is building fast.  

Mass timber currently accounts for just 1% of construction, but experts project growth to 20% in the coming years. Getting there requires education, storytelling, and marketing that shifts mindsets—among policymakers, developers, builders, architects, and consumers.

We help you lead that conversation.

Ready to take your mass timber brand further?  

If you’re looking to strengthen your brand, your strategy, and your market reach—let’s connect.

🗓 Schedule a 30-minute discovery call with Managing Director David Shephard.  

🔎 Ask about a complimentary brand audit.